How to reply to Idealista & Fotocasa leads in seconds — without hiring
If you run a real-estate agency in Spain, your leads probably look like this: a steady drip of enquiries from Idealista and Fotocasa, plus the website and WhatsApp — arriving at all hours, in Spanish, English, German or Dutch, often with barely more than "Is this still available?"
Replying to every one of them, fast, in the right language, is a full-time job. Hiring for it is expensive and still doesn't cover nights and weekends. Here's how to do it with automation instead — so every lead gets a real reply in seconds, around the clock.
The goal: first, personal, qualified
A good automated response isn't a robotic "Thanks, we'll be in touch." It should do three things at once:
- Reply instantly — within seconds, so you're first.
- Feel personal — reference the actual property and answer the actual question, in the buyer's language.
- Qualify quietly — capture budget, timeline and intent so your agents spend time on real buyers.
How the setup works
The whole thing is a chain of tools that already talk to each other — no custom software, no developers. In plain terms:
- The lead lands. Idealista/Fotocasa forward the enquiry by email; your website form and WhatsApp feed in too. Everything funnels into one place.
- AI reads it. It detects the language, identifies which listing they asked about, and pulls out any budget or timeline mentioned.
- It scores the lead. "Ready to view, budget stated, this week" is hot; "just browsing" is not. Your team sees the priority instantly.
- It replies — in seconds. A personalised message goes out on email and WhatsApp, in the buyer's language, answering their question and offering a viewing with a booking link.
- It logs and routes. The lead is saved to your CRM and the right agent is alerted. Nothing is typed by hand.
"But will it sound like a bot?"
This is the fear, and it's fair. Done badly, automation feels cold. Done well, buyers can't tell — because the message references their property, their question, and their language, and it hands off to a real agent the moment there's genuine interest. The automation's job is to start the conversation fast, not to fake being human through the whole thing.
What it isn't
It's not replacing your agents — it's removing the part of their day that's pure reaction (refreshing portal inboxes, copy-pasting the same first reply) so they can focus on viewings and closing. And it's not a six-month IT project. A setup like this typically goes live in days.
Watch it reply to a real property lead
Our interactive demo shows the whole flow — read, qualify, reply on email + WhatsApp, propose a viewing — in seconds. See it, then see what slow replies cost you.
Watch the demo Run the numbers →Want this built for your agency, wired to your Idealista/Fotocasa leads and your CRM? Book a free discovery call. We'll map it out for you — no obligation, no jargon.